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Great Speaking Vol. 4 Number 09
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GREAT SPEAKING
Circulation 142,605
The largest speaking ezine in the world
Vol. 4 Number 9 - June 11, 2002
Publisher: Tom Antion tom@Antion.com
http://www.Antion.com
(C) Anchor Publishing 2002
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No one ever lost credibility by
being interesting.
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IN THIS ISSUE
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1. Quick Presentation Skills Tip
2. Advanced Presentation Skills Article
(Beginners should read this too)
3. Humor Technique Series
4. Speaker Marketing Tip
5. Speaker Humor
6. Websites for Speakers
********* GET PAID TO SPEAK *********
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1. Quick Presentation Skills Tip
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TAKE A STAND by Tom Antion
I can't tell you how sick it makes me when I see a speaker trying
to be middle of the road as if he/she was a politician or
something. The great speakers I know take a stand on something
and have the ability to defend their position.
That doesn't mean you take a stand just for the sake of taking
one. And it doesn't mean your sole purpose is to upset the other
side. It simply means that it's your obligation to give an expert
opinion based on your experience and research. It doesn't mean
you don't tell the truth because you might hurt someone's
feelings. If you don't want to hurt someone's feelings, avoid the
topic altogether or don't accept that speaking engagement.
To be effective and credible you also need to research and
understand opposing viewpoints. No one is going to believe in you
if they ask you a question and you act like a first grader and
whine . . . just because.
***** LEARN REAL WORLD INTERNET MARKETING ******
***** AND GET PAID TO BE THERE ******
Tom Pays a 50 percent commission for each referral to his live
seminars. Refer two and you come free. Refer three and you start
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See Tom Antion in person at ButtCamp in
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What is ButtCamp? You learn real world methods of selling your
knowledge on the Internet while sitting on your rear end. :)
Tom is not giving a book report. He sells an enormous amount of
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***** KNOW ANYONE WITH A WEDDING COMING UP? *****
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*************************************************
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2. Advanced Presentation Skills Article
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SPEAKING FROM THE HEART
(©Lee Wise 2002)
I'm sitting in chapel listening to an older man speak.
He's a seasoned pastor. The kind you would like to
be by your bedside shortly after the doctor has
informed you that your time on earth is limited.
Very limited.
"Doc," they call him. I listen closely to what
Doc is saying. No one would call him an orator.
And he certainly isn't energetic!
But he is real. As real as you can get.
As I'm listening intently to what Doc is saying,
I notice something else: the other members of our
audience are listening in exactly the same manner.
Older ones.
Younger ones.
It doesn't matter.
All are listening.
Intently.
WHY?
I think, "Why? Why are we listening so
attentively to what this man is sharing?"
I answer myself by saying,
"Because he is speaking from his heart."
He and his God have walked a long time on this earth
together. He is sincere and all of us in the room
can sense it.
A SIMPLE POINT
My point is simple: speaking and living from the heart
is, to me, what it's all about. I can learn what to say,
how to say it, how to "read" my audience, and a thousand
other success tips on the art of public speaking.
But sharing with an audience -- even if only an audience
of one -- from deep within and sharing what I hold dear
to my heart is something I don't do because I listened
to a taped series on the art of speaking well.
ALLOWING MY LIFE TO MOLD MY WORDS
I share that way because I'm striving to live well.
I speak that way because I allow what I'm learning
and value in life to mold my words.
That's great speaking -- speaking from the heart!!
Reflecting on Doc's message, I say to myself: "God,
give me the grace to speak like that in my life. Let my
words come from a life well lived and a heart well trained
in the art of loving You and others."
Speaking from the heart -- a good heart -- helps us in
at least three important ways:
1. It helps us "connect" with people
2. It gives us credibility as we share
3. It protects us from motives which take advantage
of people
THANKS, DOC!
In my opinion we all need to learn from the "Docs" of
the world. They are valuable people.
Thanks, Doc. I'm still trying to listen and learn.
Your message got through today. My challenge will be
making sure it "hits home" tomorrow and the next day.
And the next.
*******************************
Lee is a Seminary administrator, has a part-time
home business, and writes his own motivational
mailing. You may contact him at lfwise@aol.com
or by visiting http://www.retirequickly.com/89863
Permission is given to distribute article. This entire
paragraph must be included.
*******************************
EDITORS NOTE: I thought about it quite a bit before I printed the
above article because I am only partially in agreement with its
concept. I absolutely agree that passion about your topic is
EXTREMELY important. However, in the hard core world of
professional level speaking, both skill and passion are necessary
to succeed. Church crowds are relatively polite and quite a bit
different than a business audience that may not want to be there
and is very happy to challenge every single word you say. I also
suspect that "Doc" in the article above had a great deal of skill
in handling an audience and crafting his words.
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3. HUMOR TECHNIQUE
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ATTACK AUTHORITY by Tom Antion
I was leafing through and old book by Gene Perret the other day
and it had a section in it on the title of this article. For
those of you who don't know it, Gene Perrett was the head comedy
writer for Bob Hope. Gene was talking about the risk and reward
of attacking people in authority for comic effect.
I have used this technique hundreds of times at corporate and
association events and not once have I had a problem. Do you know
why? It's because I clear it and explain it to the authority
figure before I do it.
When I approach an authority figure like the president of a
company or the CEO I tell them that it's a great honor to be big
enough to be jabbed at. I even tell them that I'll prepare
comeback lines for them if they want me to.
A few issues back I talked about a pizza franchise that had a
KickButt radio campaign going on. I said to the managers, "If
the CEO wants you to really KickButt in this campaign then he
should let you get a little practice at this meeting." I then
went on to do the pillow routine with a target on it that the CEO
strapped on. Any manager that answered a question about the
campaign correctly got to kick the CEO in the rear. The place
went nuts and the CEO came away as a great leader who wasn't too
stuffy to participate.
This was a very mild form of attack on authority because it
"appeared" I was putting the CEO on the spot and challenging him
to go along with it when in reality I told him in advance that I
was going to do something outrageous that involved him. He
gave me the go ahead.
OTHER AUTHORITY FIGURES
If you are reading this in the USA, you know that we are lucky
enough to be able to make fun of politicians, and other public
figures without retaliation. In fact, it's pretty much expected.
The late night comedians thrive when we've got a bumbling or
otherwise out-of-the-ordinary President or Vice President and you
can too.
In this article I won't go into what you actually say, but the
way to stay out of trouble is to tease everyone equally. Don't
bash the republicans without slamming the democrats a time or
two.
It's safest if you tease a group that you belong to. It's much
safer to tease your own affiliations. You get the right because
you belong to the group which means you're basically teasing
yourself AKA self-effacing humor.
To start using this technique look at your pre-program research.
See what people are complaining about and that will usually lead
you to a person or person's responsible. If the issue is old,
it's a little safer because anything that was wrong is now water
under the bridge. If the issue is fresh it could lead to more
laughter because it's current, but the risk is a little higher
because the issue may be too hot.
********* GREAT SPEAKER REFERENCE *******
BE THE HIT OF YOUR NEXT PRESENTATION!
"Wake em Up! How to Use Humor and Other Professional
Techniques to Create Alarmingly Good Business Presentations"
"Toms program and materials will cut five years off a speakers
learning curve."
-- Cavett Robert, Founder National Speakers Assn.
Now available for immediate download in pdf format
http://www.antion.com/speakershop.htm click on "E Books"
For a FREE Chapter visit
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4. $$$$$$$ SPEAKER MARKETING TIP $$$$$$$$
=====================================================
TELEPHONE DEMO SEMINARS by Tom Antion
Pop quiz? Do you think you have a better chance of being hired
from your video or from someone seeing you live?
Well if you really stink and have a good video editor, it would
probably be the video. In most cases, experiencing you live would
get you more jobs.
You certainly can't fly potential customers in to watch you speak
very often, but you can give them a taste of you via the
telephone. I don't mean the standard here's-what-I'll-do-for-
your-group call. I mean give them a taste of the real thing
(adapted, of course, for the telephone medium).
Rent yourself a telephone bridge line. For small numbers of
people up to 30 I used Judy Sabah's bridge line. You can reach
her at http://www.judysabah.com/ I think it cost about $20.00 per
hour. For larger numbers I have my own 600 person bridge line
that I lease 24/7 from http://www.voicetext.com This is a mutable
bridge line because when you get up into the larger numbers of
people the noise level can get out of hand.
Offer to do a preview talk for the committee and/or decision
makers of a group that is interested in hiring you. I guarantee
you that most of your competition would never dream of doing this
and it just might tip the scales in your favor.
While you are on the preview call add a bonus if they hire you.
Tell them that 30 days after the event you will do a follow up
telephone call with all the key people as a follow up and to be
sure your information stuck. This can be an added value or you
can charge for this. You just might show them that you should do
a paid call for them on a regular basis. This would be a nice
contract that you can do from a telephone wherever you happen to
be.
NOTE: The site below is where I began learning about E Marketing
http://www.marketingtips.com/t.cgi/12273/
Good and easy to use shopping cart system
http://www.kickstartcart.com
The email list management company I use
http://www.postmastergeneral.com/?affiliate=antion
Tom's Top Ten Marketing Resources page
http://www.antion.com/marketingtools.htm
********* JOURNALING *********
Two new journaling booklets, 108 tips, that will add new
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******************************
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********************************************
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*****************************************************
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5. SPEAKER HUMOR
=====================================================
=> Father's Day was both a joy and a worry as my kids were
growing up. I was always afraid they were going to give me a
present that I couldn't afford.
=> Trying to get a word in edgewise with some people is like
trying to thread a sewing machine with the motor running.
=> Someday I would like to see the waiter with the courage to lay
the check face-up on the table.
=> The older I grow the more I distrust the familiar doctrine
that age brings wisdom.
=> There is nobody who is sicker than the person who gets sick on
their day off.
=> The audience was large and respectable, one man was large,
the other was respectable.
=> My wife and I had words, but I never got to use mine.
=> There's a method for going back home from Las Vegas with a
small fortune, go there with a large fortune.
=> A truthful woman is one who doesn't lie about anything except
her age, weight, and her husband's salary.
=> He got to walking in his sleep so much we finally had to
tattoo some underwear on him.
=> The human brain is a wonderful thing. It starts working the
moment you are born, and never stops until you stand up to speak
in public.
=> Even when opportunity knocks, you still have to get up off
your seat and open the door.
=> I live in my own little world, but it's ok... they know me
here.
=> The closest to perfection anyone ever comes is when he or she
fills out a job application form.
=> Don't let anyone tell you you're getting old. Squash their
toes with your rocker.
=> If it's true that we are here to help others, then, what
exactly are the others here for?
=> There should be a better way to start a day than waking up
every morning.
=> I'm not fat. I am a nutritional overachiever.
=> You never really learn to swear until you learn to drive.
=> Vital papers will demonstrate their vitality by moving from
where you left them to where you can't find them.
=> Scientist report that nothing in the known universe travels
faster than a bad check.
Much more FREE speaker humor at
http://www.antion.com/humor/speakerhumor/speakerhumor.htm
=====================================================
6. USEFUL WEBSITES
=====================================================
http://www.judysabah.com/ Coaching, Speaking and a nice lady to
rent a bridge line from
http://www.longselectronics.com I've gotten good prices on tape
duplicators, microphones etc. They have a big catalog.
http://www.wedding-toasts.org One of my new websites to help
people prepare for the wedding.
http://www.positivepath.net/ideasMK5.asp Article about voice
http://www.soyouwanna.com/site/syws/speaking/speaking4.html
Article on giving an effective speech.
http://www.cdc.gov/travel/ Site for healthy traveling
****** EARN BIG REFERRAL COMMISSIONS ******
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Commissions normally start between $850.00 and $1700
depending on your level of involvement. For complete
details visit http://www.antion.com/referrals.htm
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FREE ARTICLES FOR YOUR PUBLICATIONS
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I have many articles available for reprint in your
publication, company newsletter, etc. You may use
articles written by me that you see in great speaking.
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mailto:freearticles@antion.com for an automated list
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I would appreciate a tear sheet or electronic copy too. Thanks
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