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Great Speaking Vol. 4 Number 12
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GREAT SPEAKING
Circulation 154,189
The largest speaking ezine in the world
Vol. 4 Number 12 - August 8, 2002
Publisher: Tom Antion tom@Antion.com
http://www.Antion.com
(C) Anchor Publishing 2002
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No one ever lost credibility by
being interesting.
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IN THIS ISSUE
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1. Quick Presentation Skills Tip
2. Advanced Presentation Skills Article
(Beginners should read this too)
3. Humor Technique Series
4. Speaker Marketing Tip
5. Speaker Humor
6. Websites for Speakers
*** NEW TELEPHONE SEMINAR AND FREE TAPE WITH TOM ANTION ***
ONE PAGE WEBSITES:
A QUICK, CREDIBLE, AND CHEAP WAY TO FAST MONEY ON THE INTERNET
Tom Says this is one of his greatest discoveries and will be one
of his best and most immediately usable TeleSeminars ever.
Monday, August 12, 8:00 PM Eastern Time,
This event is so special it will be a TWO HOUR EVENT and for the
first 100 participants Tom will include the tape recording in the
cost of the seminar and mail it to you at his expense.
http://www.GreatInternetMarketing.com/onepageweb.htm
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1. Quick Presentation Skills Tip
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TRADE JOURNALS by Tom Antion
If you want to get inside scoop information about a new industry
you are addressing, trade journals are a great resource. You can
find them either online or in print. The printed versions are
usually lying around in the lobbies of businesses in that
industry.
By reading the trade journals you will find the pulse of the
industry because the articles are going to tell you what is on
the minds of people in that industry. You are letting the editors
of the journal do your homework for you. They want readership, so
they are going to put in articles they know will be interesting
to their target market. If you mention any significant portion of
the material, be sure to attribute it to the journal or a
specific writer for the journal.
You can also find cartoons and other forms of humor that are
usually industry specific. You can look at back issues of the
journals for a year or more and compile a large list of industry-
specific humor that is still usable.
If you can't find these journals on line or if you are not close
enough to visit the lobby of one of the businesses, just go to
your local public library. If they don't have the trade journal
you are looking for, they most likely can tell you which library
in your area does. You can always look up the address in the
library and contact the publisher for a copy.
******* SELL ON THE INTERNET *******
Have Tom Antion teach you Internet Marketing so you can sit
around on your rear end like he does.
http://www.GreatInternetMarketing.com/buttcamptapes.htm
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****** FREE PROFESSIONAL SPEAKING TIPZINE *****
Visit the new http://www.ProfessionalSpeaker.com
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2. Advanced Presentation Skills Article
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ATTITUDE by Tom Antion
Middle of the road speakers make me sick. . . . I take that
back. They make me sleepy. I want to know what you really think
about something. I don't want to know or hear what you think I
want to hear.
When I speak you pretty much know what I'm thinking. I might say,
"I don't like web designers." I then go on to explain why I don't
like most web designers and then I go on to say why I like some
web designers. I.e., I'm not just ranting without a reason.
I'm trying to get the point across to my audience that most web
designers are not competent according to my rules which I spell
out for them.
My obligation is to my audience and sugar coating everything
won't do them a bit of good.
DON'T TRY TO MAKE PEOPLE MAD
Following the above example let's say I was booked at a web
designer's convention. I would say the same thing, "I don't like
most web designers and here's why . . . "
Let's analyze this a little further. By default the people at the
convention are at a higher level than most web designers because
they took the time to come to a convention. Of course, some of
them are there to get a few days off from work, but that's OK
too. Here's what I would say:
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"I'm happy and surprised to be here today. I'm a well known and
outspoken advocate AGAINST web designers. Since you are here
today I am assuming you want to rise above lots of the riff raff
out there that 'claim' to be web designers and hurt your
reputation. These are the ones I don't like. It's my job today to
help you be even more valuable professionals by talking to about
web design from a business perspective."
------------------------
The above is truthful, firm with a little bit of attitude, but
not antagonistic.
So, I'm not advocating ranting and raving just to make a big
show. Just take a stand and put in some attitude.
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********************************
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3. HUMOR TECHNIQUE
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GET A DOG by Tom Antion
I just started putting a picture of me and my dog as the
background to my computer desktop. When I'm at a speaking
engagement with my laptop, the picture of me and Willow is always
up on the screen. I was fooling with the Icons on the desktop one
day and I thought it would be funny to put the "Recycle Bin"
right in front of Willow's mouth. People thought it was
hysterical.
They started coming up before and after the program to tell me
all the funny stuff their dog does, eats, etc.
The bigger picture here is that if you include something personal
about yourself in the presentation, people will gravitate toward
you and will be MUCH MORE LIKELY TO LAUGH WHEN YOU SAY SOMETHING
FUNNY. Rapport is almost instantaneous with the people that can
relate to whatever personal detail you revealed. The people that
don't really relate, usually don't react negatively. About the
worst you'll get is a neutral response from them.
Here are some ideas of visuals you could use:
=> You with your kids/family
=> You doing a hobby
=> You at a very young age, maybe with a funny hairdo
=> You with your mom and dad
=> You at Halloween/prom, etc.
You can be sure that someone or many people will come up and
comment on the photo even if you don't say anything about it at
first.
Some people create entire funny segments based around the visual.
Try this technique and you'll see how much fun simple personal
details can be.
********* GREAT SPEAKER REFERENCE *******
BE THE HIT OF YOUR NEXT PRESENTATION!
"Wake em Up! How to Use Humor and Other Professional
Techniques to Create Alarmingly Good Business Presentations"
"Toms program and materials will cut five years off a speakers
learning curve."
-- Cavett Robert, Founder National Speakers Assn.
Now available for immediate download in pdf format
http://www.antion.com/speakershop.htm click on "E Books"
For a FREE Chapter visit
http://www.antion.com/products/produc~3.htm
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4. SPEAKER MARKETING TIP
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BLOW 'EM by Tom Antion
OK settle down all you dirty minded readers out there. I'm
talking about delivering a grand prize to the audience by using a
leaf blower. Quite frankly I didn't know where this topic
belonged so I put it under marketing. It could easily have been
in the humor section, because it was pretty funny once I pulled
out this gigantic leaf blower from behind the stage. It could
also have gone under Advanced or Quick tip because you have to be
extremely careful when throwing (or blowing) anything into the
audience.
I put it under marketing because I regularly do things that are
off the wall which people talk about. This is classic word of
mouth advertising. My friends at the convention told me they
overheard people saying, "in Tom Antion's session, he was
shooting money into the crowd."
In the last issue http://www.antion.com/ezine/v4n11.txt
I talked about giving away $60,000.00 in prizes to the audience
members and how I did that using digital products. The grand
prizes which were worth about $2000.00 a piece were six month
memberships to my mentorship program
http://www.GreatInternetMarketing.com/mentorprogram.htm
HERE'S THE WAY I DELIVERED THE GRAND PRIZES:
I visited a party store and bought packs of Monopoly type 100
Dollar bills for 25 cents each. Everyone in my office had a blast
scrunching them up so they would fly through the air when shot
from the leaf blower.
I then went to Home Depot and bought the biggest honking leaf
blower I could find. I mean this thing was like a Cyborg weapon
that would have looked great in an Arnold Schwartnegger movie.
I brought it home and cut a hole in the blower tube in which I
inserted a giant funnel made from a gallon spring water bottle.
I taped that entire ammunition feeding contraption together with
duct tape.
On 7 of the fake 100 dollar bills I put my signature and the
words "Grand Prize." These bills were mixed in with the other 500
or so bills we scrunched up.
When prize distribution time came during my speech, I first made
everyone pledge to help clean up (they didn't at this point know
what they were going to be cleaning up) and I gave them a big
warning that what was about to happen could be dangerous (I was
building suspense). Also, I warned them not to trample each other
because I knew what was about to happen was going to cause a
frenzy.
When that leaf blower fired up it looked like a bunch of baby
birds in the audience with their beaks outstretched trying to get
the worm. There was laughter and excitement and bills being shot
up in the air with people grabbing for them and hoping they got a
winner. I had my assistant feeding handfuls of bills into the
funnel as it would empty.
To say the least, this was a spectacle and will be talked about
for years to come, which is why it's in this section.
NOTE: Be extremely careful when shooting or throwing anything
into the audience. I don't recommend it unless you are very
experienced and know what you're doing. I almost lost my career
because of a mishap one time.
Really Powerful and Easy-to-Use Shopping Cart System
http://www.kickstartcart.com
The email list management company I use
http://www.postmastergeneral.com/?affiliate=antion
Tom's Top Ten Marketing Resources page
http://www.antion.com/marketingtools.htm
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** SPEAKING PUTS ME IN A HIGHER TAX BRACKET **
**********************************************
MAYBE IT CAN DO THE SAME FOR YOU
TO FIND OUT WHAT THAT WOULD BE LIKE, VISIT
http://www.antion.com/public-speaking.htm
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5. SPEAKER HUMOR
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=> Diamonds are a girl's best friend. Dogs are a man's best
friend. Now you know which sex is smarter.
=> A preacher rehearsed his sermon over and over, i.e., He
practiced what he preached."
=> You know you are working too hard when you order Milk of
Magnesia for happy hour.
EMPLOYEE EVALUATION COMMENTS
=> I would not allow this employee to breed
=> After observing this employee it appears he should have
retired twelve years ago.
=> I recommend giving this employee a corner office. . . in the
basement.
=> This employee shows great creativity . . . in finding ways to
goof off.
=> The number of airbags in this employees car outnumbers his IQ
=> This employee sets low goals and consistently fails to achieve
them.
--------
=> I took an IQ test and the results were negative
=> The gene pool could use a little chlorine.
=> I accept good advice gracefully -- as long as it doesn't
interfere with what I intended to do in the first place.
=> A bus station is where a bus stops.
A train station is where train stops.
On my desk, I have a work station....
what more can I say..........
=> The fact that no one understands you doesn't mean you're an
artist.
=> I like you. You remind me of when I was young and stupid.
=>We are going to continue having these meetings, everyday, until
I find out why no work is getting done.
Much more FREE speaker humor at
http://www.antion.com/humor/speakerhumor/speakerhumor.htm
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6. USEFUL WEBSITES
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http://www.voycabulary.com This is a wild site that turns every
word on a webpage into a link so you can click on it to look it
up on the dictionary or a thesaurus.
http://www.onelook.com/ This site has over 400 specialty
dictionaries. Put your word in once and onelook will look through
all of them for you.
http://www.visualthesaurus.com Another wild site that I couldn't
figure out, but you intellectuals out there will love it.
http://herplanet.com/ tons of women's issues
http://www.writing-world.com Writers of all kinds will love this
site.
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