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Great Speaking Vol. 2 Number 04
Learn to Create Ebooks. TeleSeminar Thur. Night March 23
(see below)
Two new Electronic Marketing BUTT Camps in DC & Tampa
(see below)
Email Tom if you are getting duplicates.
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GREAT SPEAKING
Circulation 9562
Vol. 2 Number 4 - March 21, 2000
Publisher: Tom Antion tomAntion@aol.com
http://www.Antion.com
(C) Anchor Publishing 1999
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No one ever lost credibility by
being interesting.
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Please feel free to forward this E-Zine to anyone you
know that is interested in being a better presenter, or
who may want to make money speaking and training.
If you are receiving this issue as a forward, and would
like to get your own free subscription, please visit
http://www.antion.com/ezinesubscribe.htm
PRIVACY STATEMENT: We will not distribute your address
to anyone. Period.
=============================================
IN THIS ISSUE
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1. Quick Presentation Skills Tip
2. Advanced Presentation Skills Article
(Beginners should read this too)
3. Humor Technique Series
4. Speaker Marketing Tip
5. Speaker Humor
6. Websites for Speakers
7. Tech Tip with Mike Rounds
*** SPEAKER BUSINESS LEADS ***
Will be delivered to full subscribers when available.
********** OUR SPONSOR ***********
ELECTRONIC MARKETING BUTT Camp for Speakers, Trainers,
Authors & Consultants
Sell your products and services while sitting on your
rear end
April 1, Washington, D.C.
May 21, Tampa, FL
http://www.antion.com/buttcamp.htm
"GREAT! You could potentially earn $1,000,000.00 by using
Tom's information" Joe Rodriquez
************************************
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1. Quick Presentation Skills Tip
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Wake 'em Up! by Tom Antion
Catchy title huh? Want people to remember you and talk about
you in the hallways? Well, I mean talk about you in good way.
Use some outrageous skill or opening that grabs em by the
brain. My friend Mike Stahl breaks six solid concrete
blocks. Jim Ziegler memorizes the name of each participant
in the room. I'm not strong enough or bright enough to
break blocks or memorize, so I shoot confetti or fire in
the air. You could do a beautiful painting quickly like
Conni Gordon might do, or you could ride in on a horse for
all I care. Just do not let them stay in their comas.
Wake em Up!
************ SPONSOR ************
HOW TO CREATE E BOOKS with guest Angela Addair-Hoy
Kick Series TELESEMINAR Thursday, March 23, 8:00 PM Eastern
No printing, no conversion cost, no excuses for not
getting your book out.
$20.00 no brainer. Sign up at
http://www.antion.com/speakershop.htm
(if you don't see it listed, it means we have sold out.
Invest in the tape at
http://www.antion.com/telesemtapes.htm
P.S. Angela makes between $4,000.00 and $6,000.00 per month
on just 4 simple E books. Don't miss this one.
********* THAILAND **********
CIMPA "Connected International Meeting Professionals
Association"
START BUILDING YOUR INTERNATIONAL RESUME
Join Tom Antion, Keynote Speaker at the 9th International
Technology, Meetings and Incentives Conference to be held in
Bangkok, Thailand on October 26-29, 2000. "Great Speakers
Make Great Meetings: Speaker Showcase" will be held on October
26. There will be pre and post-conference trips to China,
Philippines and Vietnam. We have arranged highly discounted
airfares on Thai International Airways for this event
Dont miss this chance to build your global network.
For details: http://www.meetingprofessionals.org or
Contact Andrea Sigler, PhD mailto:cimpa@cimpa.org
(type "Bangkok Conference" under subject)
Tel 703 978 6287 Fax 703 978 5524
*********************************************
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2. Advanced Presentation Skills Article
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DEEP PENETRATION Part II by Tom Antion
Last issue we discussed how to get really inside information
about a group v2n3 http://www.antion.com/ezinebackissues.htm
Now we will look at how to use the informaition you get.
One of my overriding principals of speaking is to make the
audience the stars. One way to do this is to use a very
positive or insightful statement that you got from your
phone interviews and project it or put it in your handout in a
prominent position. Many times my entire customized
presentation is based around the quotes I got from the people I
interviewed. I weave my material in and around what they
have told me. I then give the overhead or disk to the person
who gave me the information. Overheads are much better for
this because I have seen them hanging on the bulletin board
in the organization. Of course, my name and company are on it
too.
Your pre-program research will also help you build rapport
and gain an "insiders" position because you will be exposed
to the terminology of the group, i.e., you might have used
the generic term manager, but you learned that the term "team
leader" is used by a particular organization.
The information you receive can also be used to plant the
seed for a future presentation or to land consulting work.
You might say during a presenation, "Joe, also told me about
XYZ. We don't have time to discuss that today, but it
certainly warrants some attention. Besides promoting you it
shows you did your homework and that you know what is going
in a the group to which you are speaking.
*********** SPONSOR ***********
Want an instant product to sell at your website or through
your Ezine?
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available to "Wake 'em Up Business Presentations"
308 Pages PDF download. Book customization available
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http://www.antion.com/wakerights.htm
********************************
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3. HUMOR TECHNIQUE
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THE LAWS OF HUMOR Part II by Scott Friedman, CSP
Law #4 Your Success As A Speaker Will Be In Direct Proportion
To The Amount Of Original Material You Use
The harder you are to duplicate, the more in demand you will be.
Personal stories are always best, because they give the
audience a chance to get to know you. Vulnerability is your
greatest strength.
Law #5 If You Can't Find Funny Material, Change Your Glasses
Where to find humor:
1.Observe life. Life is filled with funny examples if you look
through the eyes of humor. Life is just one long anecdote
waiting to be told.
2.Go to the library
3.Humor cassettes
4.Comedy clubs
5.Become an avid reader of magazines and periodicals
6.Radio and television
7.Hear as many speakers as you possibly can
8.Surround yourself with funny people and those capable of
making others laugh and feel good about themselves
9.Subscribe to speaker's services
10.Humor writers
11.Software: Idea Fisher and Internet resources
12.Make up your own
Start a humor diary.
Law #6 Great Humor Is Not Written; It Is Rewritten
"The most common mistake in using humor is people give up
too soon." Gene Peret
5 steps to writing original material:
A. Recall experiences from your past that are embarrassing,
unusual, or funny.
B.Tell the story to friends. Make a note where they laugh.
C.Re-write. Eliminate unnecessary words and shorten. Put the
biggest laugh at the end. A really good story explodes into
the punchline, which is nothing more than the unexpected
truth that twists reality slightly. In humor, less is more.
D.When you're comfortable, start telling it from the platform.
The pause will dramatically improve your timing and rhythm.
E.Add laugh lines. Keep editing. Tape every speech, then go
through it. Try to find and increase the laugh lines.
Get a Humor Buddy to brainstorm with.
In Part III we will learn to "Fake" spontaneity
Scott Friedman,CSP, Motivational Humorist
Author of Using Humor For A Change
http://www.FunnyScott.com
mail:Scott@FunnyScott.com
********* GREAT SPEAKER REFERENCE *******
BE THE HIT OF YOUR NEXT PRESENTATION!
"Wake em Up! How to Use Humor and Other Professional
Techniques to Create Alarmingly Good Business Presentations"
"Toms program and materials will cut five years off a speakers
learning curve."
-- Cavett Robert, Founder National Speakers Assn.
For a FREE Chapter visit
http://www.antion.com/products/produc~3.htm
**********************************************
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4. $$$$$$$ SPEAKER MARKETING TIP $$$$$$$$
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PROMOTE IN YOUR PRODUCTS by Tom Antion
Most sales people will tell you that you are much more likely
to sell an existing customer than a new customer. Why not
help this process along by promoting "in" your products? If
someone is listening to one of your tapes or watching you on
video or reading your book they are obviously interested in
what you have to say. Even if they got the product free, you
can consider them a customer.
Without being blatent, you can make reference to your other
products and services in the course of giving the listener/
reader good information. For instance, I have never had a
complaint from one of my TeleSeminar attendees because I
mention other products and services that I know would be good
for them. I don't only mention my stuff either. As long as
you are legitimately helping your clients, you will have
very little trouble mentioning other products and services.
For example, one of the TeleSeminars we did was with the
radio genius Joel Roberts. He did a masterful job of telling
the TeleSeminar attendees how to be a great guest on the radio.
Do you think these attendees minded hearing about our
TeleSeminar with Joe Sabah on how to "Sell" on the radio? Of
course, not. Do not make people pay for an infomercial, but
do let them know about your other products and services that
can help them.
NOTE: The site below is where I learned virtually all of
my electronic marketing
techniques:
http://www.marketingtips.com/t.cgi/12273/
Want to really take advantage of your E-mail marketing . . .
WITHOUT BEING A SPAMMER?
GO TO http://www.marketingtips.com/mailloop/t.x/12273
Get your own associate program and have other websites selling
tons of your products and services.
http://www.marketingtips.com/assoctrac/t.x/12273
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****************************
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5. SPEAKER HUMOR
=====================================================
Roast Humor
? = Substitute appropriate information
=> Some people believe that Joe is the best (? occupation).
Of course, some people believe in the Easter Bunny.
=> Congratulations on your promotion. Before you go, though,
would you like to take this knife out of my back? You will
probably need it again.
=> Looking back over the years that you have worked here, I
cannot help but wonder: what the heck did you do anyway.
=> I must admit, you brought Religion in my life. I never
believed in Hell till I met you.
=> Congratulations on your new job. You were never liked here
anyway.
=> He is so tall it brings a new meaning to the phrase "Height
of Stupidity"
=> Joe came from a small town in ? A tornado hit there a few
years back and did a million dollars in "improvements."
=> Pete comes from cattle country where they teach how to
throw bull at an early age
=> Did you know why Joe moved to ? Because he was so famous
in his home town they gave him keys "out" of the city.
=> His speeches are like the horns of a steer. A point here
and a point there and a lot of bull in between.
=> He reminds me of an all night dice game . . . a lot of crap.
=> He is the only speaker who gets a silent ovation.
=> People not only look at their watches when he speaks.
They shake them.
=> When he was born his family celebrated with a 21 gun
salute. Unfortunately, they missed.
=> I stick up for my friends. Just yesterday someone said
Joe was not fit to eat with pigs. I shot right back. "He
most certainly is."
=> I went with Pete the other day to Walmart but they
would not let him in because he did not pass the dress code.
=> Joe was born during the great depression . . . .It wasnt
the country's. It was his mother's.
=> His mother said he was a treasure. His father said,
"Well let's bury it."
=> From what I understand he was a war baby. His parents took
one look at him and started fighting.
=> He is a perfect example of why parents should not conceive
too close to a microwave.
Much more FREE speaker humor at
http://www.antion.com/humor/speakerhumor/speakerhumor.htm
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6. USEFUL WEBSITES
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http://www.dmoz.org/ Getting listed here will do wonders
for your search engine rankings. Lots of the other search
engines get their info from here.
http://www.surf.to/StrangeNews Not all is funny, but much of the
real news stories here are strange and usable in speeches.
http://www.lotus.com Search for "Screen Cam" 15 day free
download. Within minutes you can be producing live videos of what
is occurring on your computer screen. Great for training.
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7. TECH TIPS WITH MIKE ROUNDS
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Sure, they said they'd link your site from their site, but did
they do it? Want to know who's really linked to your web site? Go
to http://www.linkcount.com and type your URL into the search
line. You'll get a list of everybody who has put your URL on
their site.
Mike Rounds' Quick Tech Tips
http://www.RoundsMiller.com
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Commissions normally start between $500.00 and $1250
depending on your level of involvement. For complete
details visit http://www.antion.com/referrals.htm
***********************************************
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FREE ARTICLES FOR YOUR PUBLICATIONS
=====================================================
I have many articles available for reprint in your
publication, company newsletter, etc. You may use
articles written by me that you see in great speaking.
Back issues can be viewed at
http://www.antion.com/ezinebackissues.htm OR
mailto:freearticles@antion.com for an automated list of
additional articles. All you have to do is print the
article in its entirety along with the by line at
top and the credits, and complete contact information
at the end of each article.
I would appreciate a tear sheet or electronic copy
too. Thanks
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