Copy Link
Add to Bookmark
Report
Great Speaking Vol. 3 Number 03
My website can beat up your website
(find out what you can do about it below)
NSA Eastern Workshop --I'll be there
Butt Camp February 8th (day before workshop)
Friday 2:30 PM Motivational PEG -- I is the speaker ;)
Friday 8:30 PM Meet the Pros -- I'm a last minute addition
(you can still get a seat at my table if you hurry)
http://www.nsaspeaker.org/Events/2001_east_MTP_form.htm
##########################################
GREAT SPEAKING
Circulation 12,525
Vol. 3 Number 3 - February 1, 2001
Publisher: Tom Antion tom@Antion.com
http://www.Antion.com
(C) Anchor Publishing 2001
##########################################
No one ever lost credibility by
being interesting.
==========================================
*** SPEAKER BUSINESS LEADS ***
Your subscription gets you free speaking leads when available.
Please recommend this E-Zine to anyone you
know that is interested in being a better presenter, or
who may want to make money speaking and training. (It's
a good way to stay in touch with client's too.) You don't
even have to mail them an article.
http://www.antion.com/recommend.html
If you are receiving this issue as a forward, and would
like to get your own free subscription, visit
http://www.antion.com/ezinesubscribe.htm
To remove yourself from this list see bottom of this email.
PRIVACY STATEMENT: We will not distribute your address
to anyone. Period.
=============================================
IN THIS ISSUE
=============================================
1. Quick Presentation Skills Tip
2. Advanced Presentation Skills Article
(Beginners should read this too)
3. Humor Technique Series
4. Speaker Marketing Tip
5. Speaker Humor
6. Websites for Speakers
********** OUR SPONSOR ***********
Electronic Marketing Butt Camp Schedule
CHICAGO, Thursday, February 8,
DENVER, Friday, February 16, (sponsored by the Colorado Speakers
Assn.)
CHARLOTTE, Saturday, February 24, (sponsored by the Institute of
Management Consultants with participation by the Carolina
Speakers Assn)
SAN FRANCISCO, Thursday, March 1 (day before NSA Western
Workshop)
http://www.antion.com/buttcamp.htm
************************************
=====================================================
1. Quick Presentation Skills Tip
=====================================================
PREPARE BUT AVOID SCRIPTS by Terry Paulson, Ph.D.,CSP,CPAE
Some people script out their entire message. Some people are even
successful doing it that way. But most speakers lose far more
than they gain by preparing exact wording for an entire speech.
Craft and shape your opening and closing, but don't fall victim
to scripting the whole thing. As a pilot, you plan and execute
with precision your takeoff and landing, but once airborne know
how to enjoy the ride taking people to the locations they want to
see. Once you are soaring on the wings of words, don't be trapped
by the words you have deposited on any page. You don't take cue
cards to a party. Prepare, but make your presentation a party for
all involved.
Speak from you passion and preparation to serve in the moment.
Look into their eyes. Come from experience and make sure you and
your audience enjoy the ride. Keep an eye on the fuel gage and
when the clock says you're nearly out of time, go back to that
targeted and prepared close. Don't be a slave to a speech when
everyone wants to soar along with you!
From 50 Tips For Speaking Like a Pro by Terry Paulson
http://www.terrypaulson.com/
************ SPONSOR ************
PRE-PUBLICATION 50% SPECIAL
"Click: The Ultimate Guide to Electronic Marketing for Speakers"
350 pages of the finest in Internet Marketing Techniques
You'll be notified via email of the publication date
http://www.antion.com/speakershop.htm "Click on E Books"
**********************************
********* 15,000 Plus Visitors per Month **********
MY WEBSITE CAN BEAT UP YOUR WEBSITE
Call your web host. Find out how to access your statistics.
Find out how many "actual visitors" and "page views" you had in
the last 30 days.
Be prepared to be depressed. I got over 15,000 visitors and
nearly 100,000 page views last month. I can show you how to do it
too at Butt Camp http://www.antion.com/buttcamp.htm or you can
get the Butt Camp CD http://www.antion.com/buttcampcd.htm
*********************************************
=====================================================
2. Advanced Presentation Skills Article
=====================================================
MORE NLP by Jim Gillespie
In follow-up to the information presented in the last issue of
Great Speaking there are four different ways that audience
members assimilate information. The four different ways are
visual, auditory, auditory digital, and kinesthetic. While all
members of an audience will process information utilizing all
four of these approaches at different times, each audience member
will individually tend to rely on one of these approaches more
than the other three.
Here are the characteristics represented by each of these four
approaches:
Visual:
These people memorize and learn by seeing pictures and are less
distracted by noise than others. They often have difficulty
remembering and are bored by long, verbal presentations because
their minds will wander. They are interested in how your
presentation looks. They like it when you use words like "see,
look, envision, imagine, and picture" in your presentations as
these words encourage them to make pictures in their minds.
Auditory:
These people are easily distracted by any noises occurring during
your presentation. Typically these audience members learn by
listening, and your vocal tone and vocal quality will be very
important with these people. Words that work well with people in
this category include "hear, listen, sound, resonate, and
harmonize."
Auditory Digital:
These audience members spend a fair amount of time in their heads
talking to themselves. They memorize and learn by steps,
procedures, and sequences. They want to know that your
presentation makes sense. Words that are effective with these
people include "sense, experience, understand, think, motivate,
and decide."
Kinesthetic:
These audience members often speak very slowly. They are much
more oriented towards their feelings than people in the other
three categories. They learn by actively doing something and
getting the actual feeling of it. They are interested in a
presentation that "feels right" or gives them a "gut feeling."
Words that are effective with these audience members include
"feel, touch, grasp, concrete, get hold of, and solid."
When planning and giving a presentation, it may be helpful for
you to know that approximately 40% of the population are
primarily visual, approximately 40% are primarily kinesthetic,
and the remaining 20% are primarily auditory and auditory visual
in how they process information.
Jim Gillespie specializes in coaching real estate agents. He is
a certified Master Practitioner and Trainer of Neurolinguistic
Programming (NLP): Contact him at:
http://www.realestatesalescoach.com
*********** SPONSOR ***********
FREE 7 Day Electronic Marketing Mini Course
mailto:minicourse.GS013@aweber.com
********************************
=====================================================
3. HUMOR TECHNIQUE
=====================================================
SIMILE by Tom Antion
Simile is a comparison of two things which, however different in
other respects, have some strong point or points in common. The
words "like" and "as" will normally be used when making the
comparison.
You might say, Getting this contract signed is as impossible as
trying to smuggle daybreak past a rooster. Contracts and roosters
don't have much in common (which is funny), but in this case the
presenter is telling you what they do have in common. Getting the
contract signed and smuggling daybreak past a rooster are both
impossible. You could shorten the last simile by changing "as
impossible as" to "like." Getting this contract signed is "like"
trying to smuggle daybreak past a rooster. In this case, the
audience must make the interpretation that both are impossible.
It's good to make the audience think sometimes because it forces
them to be involved.
A recurring theme with me is that humor surrounds you wherever
you go. I got a great simile out of a child's joke book I
acquired (if something is valuable you acquire it) for 10 cents
at a flea market. I used this line in presentations all over the
country. I used to do a seminar called Business Lite: Low Cost/No
Cost Ways to Improve Productivity. In that seminar I talk about
how employees feel at work. I say, "Sometimes you go to work and
you feel like a turtle with claustrophobia. You've got to be
there, but you feel closed in."
I like to mix and match many types of humor in one concise chunk.
Here's a simile that I just love.
"If you put his brain on a matchstick, it would be like rolling a
BB down a four-lane highway."
Let's break this one-liner down to see how several different
forms of humor were used.
Putting a person's brain on a matchstick and rolling a BB down a
four-lane highway are both ludicrous juxtapositions. No one is
going to put someone's brain on a matchstick, or roll a BB down a
four-lane highway.
This piece of humor is a simile because the two ludicrous
juxtapositions are compared with the word like.
The effect of the simile is to exaggerate how small this man's
brain is.
So, three different types of humor juxtaposition, simile and
exaggeration were combined to make a great one-liner. These are
the types of relationships you would explore if you were feeling
adventurous and decided to write some of your own humor. Many of
the one-liners you run across will be combinations like this. You
don't have to be able to dissect them like I just did. All you
have to be able to do is pick the ones that make your point (in
this case similes), and use them where and when appropriate.
From "The Wake 'em Up Video Professional Speaking System"
********* GREAT SPEAKER REFERENCE *******
BE THE HIT OF YOUR NEXT PRESENTATION!
"Wake em Up! How to Use Humor and Other Professional
Techniques to Create Alarmingly Good Business Presentations"
"Toms program and materials will cut five years off a speakers
learning curve."
-- Cavett Robert, Founder National Speakers Assn.
Now available for immediate download in pdf format
http://www.antion.com/speakershop.htm click on "E Books"
For a FREE Chapter visit
http://www.antion.com/products/produc~3.htm
**********************************************
=====================================================
4. $$$$$$$ SPEAKER MARKETING TIP $$$$$$$$
=====================================================
AUTOMATE, AUTOMATE, AUTOMATE by Tom Antion
People comment to me all the time, "Tom, your name shows up
everywhere. How do you do it?" Basically I let my fingers do the
talking. I learned how to speed things up in my office by using
technology. I can think up promotions and distribute them world
wide in a matter of minutes. When you learn how to harness that
kind of power it is relatively easy to make your name show up in
more and more places.
Here are some ways to speed things up:
=> Learn how to use email filters so you don't have to wade
through tons of junk email.
=> Learn to use signature files to insert long strings of text
that you type frequently in your emails.
=> Learn to use the autotext feature in your word processor that
recognizes strings of frequently typed text and types the rest in
for you automatically.
=> Learn to use autoresponders which automatically respond to
customer inquiries 24 hours per day.
=> Learn to use sequential autoresponders to do multiple follow
up letters to your prospects again automatically.
=> Try out free programs like Short Keys Lite that will type any
text you want by pressing only two keys.
=> Use good list management software or a list management company
to control your email lists. (This saves me at least three hours
work every time I send out one of these ezines.)
=> Collect questions you field over and over and make a FAQ
(frequently asked question) page on your website and also
duplicate it in a signature file so you can email it to people.
These are just some of the things you can do. A great new book by
my friend Bill Bruck is called "Make Your Mouse Roar"
http://www.bruck.com
NOTE: The site below is where began learning my
electronic marketing techniques:
http://www.marketingtips.com/t.cgi/12273/
Want to really take advantage of your E-mail marketing . . .
WITHOUT BEING A SPAMMER?
GO TO http://www.marketingtips.com/mailloop/t.x/12273
Get your own associate program and have other websites
selling tons of your products and services.
http://www.marketingtips.com/assoctrac/t.x/12273
Tom's Top Ten Marketing Resources page
http://www.antion.com/marketingtools.htm
********* SPONSOR *********
Kick Series of TeleSeminar Audio Tapes
13 hours of the finest speaker marketing and performance
information.
http://www.antion.com/telesemtapes.htm
****************************
=====================================================
5. SPEAKER HUMOR
=====================================================
=>This computer will cut your workload by 50%. That's
great, I'll take two of them.
=>How can you tell when a salesperson is lying? His
lips are moving.
=>We're overpaying him, but he's worth it.--Sam Goldwyn
=>If a train station is where the train stops and a
bus station is where the bus stops, what is a work
station?
=>Four-word story of employment: Hired, tired, mired,
fired.
=>I don't want any yes-men around me.I want everybody
to tell me the truth even if it costs them their
jobs.--Sam Goldwyn
=>Summer is the time when it is too hot to do the jobs
it was too cold to do in winter.
=>A big company offered $50 for each money-saving idea
submitted by its employees. First prize went to the
employee who suggested the award be cut to $25.
=>Hard work never killed anybody, but why take a
chance?
=>The reward for a job well done is more work.
=>If at first you don't succeed, destroy all evidence
that you tried.
=>If you can't get your work done in the first 24
hours, work nights.
=>Experience is something you don't get until just
after you need it.
=>For every action, there is an equal and opposite
criticism.
=>Keep your boss's boss off your boss's back.
=>To steal ideas from one person is plagiarism; to
steal from many is research.
=>The sooner you fall behind, the more time you'll
have to catch up.
=>If you are good, you will be assigned all the work.
If you are really good, you will get out of it.
Much more FREE speaker humor at
http://www.antion.com/humor/speakerhumor/speakerhumor.htm
=====================================================
6. USEFUL WEBSITES
=====================================================
http://www.travmed.com/index.html Travel medicine and info very
handy destination world medical guide.
http://www.microphones.com/ bluetooth microphones, cellular
headsets, voice recognition and more.
http://www.lavalier.com more microphone stuff.
http://www.bignosebird.com/ Free Software for your website.
http://onlineelephant.com/ Online reminder service.
****** EARN BIG REFERRAL COMMISSIONS ******
You can earn a 10 - 25 percent commission for referring
Tom for speaking engagements and bulk product sales.
Commissions normally start between $850.00 and $1700
depending on your level of involvement. For complete
details visit http://www.antion.com/referrals.htm
***********************************************
=====================================================
FREE ARTICLES FOR YOUR PUBLICATIONS
=====================================================
I have many articles available for reprint in your
publication, company newsletter, etc. You may use
articles written by me that you see in great speaking.
Back issues can be viewed at
http://www.antion.com/ezinebackissues.htm OR
mailto:freearticles@antion.com for an automated list
of additional articles. All you have to do is print the
article in its entirety along with the by line at top and
the credits, and complete contact information at the end
of each article.
I would appreciate a tear sheet or electronic copy too. Thanks
******* Do YOU WANT TO BE A SPONSOR? *******
REACH OVER 12,500 SPEAKERS / TRAINERS / EXECS
For automated sponsorship details send
mailto:sponsor@antion.com
***********************************************
=====================================================
To subscribe to GREAT SPEAKING visit
http://www.antion.com/ezinesubscribe.htm
For Back Issues visit:
http://www.antion.com/ezinebackissues.htm
=====================================================
Antion & Associates / Anchor Publishing
Box 2630
Landover Hills, Maryland USA 20784
(301) 459-0738, Fax (301) 552-0225
In Continental US (800) 448-6280 orders or paid consulting only
mailto:Tom@antion.com
http://www.antion.com
Trade permanent links with us mailto:linktrade@antion.com
To Join our associate program and make money from your website
visit:
http://www.antion.com/associates/assoc_program.htm
