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Great Speaking Vol. 3 Number 10
Welcome to our many new subscribers who signed up through,
Opinion Surveys, Profit Info, Newsletters for Free and our many
other signup partners. (see bottom if you no longer wish to
receive "Great Speaking"
================
Internet Marketing Superconference in June
http://www.1shoppingcart.com/app/aftrack.asp?afid=10770
Publishing Profits Seminar in Chicago (see below)
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GREAT SPEAKING
Circulation 30,316
Vol. 3 Number 10 - May 17, 2001
Publisher: Tom Antion tom@Antion.com
http://www.Antion.com
(C) Anchor Publishing 2001
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No one ever lost credibility by
being interesting.
==========================================
*** SPEAKER BUSINESS LEADS ***
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a good way to stay in touch with client's too.) You don't
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IN THIS ISSUE
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1. Quick Presentation Skills Tip
2. Advanced Presentation Skills Article
(Beginners should read this too)
3. Humor Technique Series
4. Speaker Marketing Tip
5. Speaker Humor
6. Websites for Speakers
********** OUR SPONSOR ***********
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Robert Allen, Tom Antion and 18 other top Internet Marketers will
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************************************
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1. Quick Presentation Skills Tip
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HANDOUT TIPS by Tom Antion
=> USE A LARGE FONT. It makes more impact and is easier to read.
It also makes you handout larger which makes it appear more
substantial.
=> LEAVE LOTS OF WHITE SPACE. I had a complaint recently that
said there was not enough space to write notes. I usually deliver
very high content so this was clearly a mistake on my part in not
leaving enough space for notes.
=> PUT CONTACT INFORMATION ON EVERY PAGE. You never know when
people will tear out a page or photocopy a single page of your
handout. Putting your info on every page makes sure whoever sees
any page of your handout can contact you.
=> PUT IMPORTANT RESOURCES ON EVERY PAGE. If you want people to
keep your handout make sure each page has some important resource
that an audience member cannot do without. When you put all the
resources on one page it makes it easy for someone to tear it out
and throw the rest of your handout away.
=> USE A TEAR OFF ACTION ITEM PAGE. Make it the last page so it's
easy to tear off at the beginning of the seminar or speech. Have
the attendees use it for those special aha's they get. You can
then have them say some of their items aloud which reinforces the
value you are giving.
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************ SPONSOR ************
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*********************************************
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2. Advanced Presentation Skills Article
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BALANCE YOUR MOUTH AND YOUR VISUALS by Tom Antion
I got a nice compliment from the self publishing guru Dan Poynter
who attended one of my Internet Marketing seminars. He said,
"Tom, you have a really nice balance of speaking and visuals."
This was very pleasing to hear because it's exactly what I teach
in the "Wake 'em Up Speaking System." During the course of a
grueling, high content day, I:
1. Spoke
2. Used a variety of video CDs which I paused and discussed when
appropriate.
3. Used a white board on the opposite end of the room (I made
people stand up and walk to the back of the room to see that
segment.
4. Used a comical prop to make a point.
5. Used other props as demonstrations and also made people stand
up and move to another part of the room to view them.
6. Used audience input.
Sometimes I use dueling flip charts. Here's a variety of
positions that will keep them interested:
=> Two or more flip charts at the front of the room
=> Many spread around the room
=> One or more at the front and the others at the back of the
room, or
=> Several at the back of the room.
The idea is to vary as much as possible the type of material the
audience is seeing and hearing in an effort to keep their
attention. Don't go too long without making a significant change
in delivery technique.
This technique works for keynote length presentations all the way
up to multiday workshops.
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********************************
*********** SPONSOR ***********
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Tom's complete marketing system revealed.
For immediate download and/or CD visit:
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********************************
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3. HUMOR TECHNIQUE
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DOLLAR BILL GAG by Tom Antion
Whenever you have any need to speak about money in your
presentation here is a simple gag that always gets a good laugh.
EFFECT:
It looks like you printed money
SUPPLIES:
Brand new One Dollar Bills
Padding Glue
Two small boards
Two C Clamps or some bricks
Basically you are making a pad of money so you can tear a bill
off the pad. The top edge of the pad is red or green which gives
the impression that is was printed like a tablet. The color of
the edge is simply the color of the glue you use to make the pad.
DELIVERY IDEA:
I say "Email marketing is just like printing
money. In fact, I just printed some [show the pad of bills]. They
look really good don't they?" [tear a few off and give them to
audience members] . . . Then I say, "That's because they are."
Then I briefly explain that I just padded some up with printer's
glue. Usually you get a little laughter at this point. Then I go
for the big laugh line.
I say, "You should see the look on the bellman's face when I tip
him." [gets big laugh] You could substitute waiter or waitress
for bellman if it's more appropriate.
Just after I deliver the above line about the bellman I hold up
one of the bills with a quizzical look on my face (like the
bellman would have). I then mention something about the bellman
getting out the pen used by cashiers to tell if money is
counterfeit.
HOW TO DO IT
Go to the bank and get about 50 brand new, crisp one dollar
bills.
Make sure the bills are lined up with each other perfectly.
Sandwich the bills between two small, straight boards. The top
edge of the bills should align with the edge of the boards.
Clamp the boards together with C Clamps, or put some heavy bricks
on them. Brush on a few layers of printer's glue (purchase
from print supply house or borrow some from your local printer .
. . you could have your friendly printer do the entire padding
process for you if you want.)
Let it dry and you've got yourself a gag that you can use for 10
to 20 presentations depending on how many bills you give out at
each.
********* GREAT SPEAKER REFERENCE *******
BE THE HIT OF YOUR NEXT PRESENTATION!
"Wake em Up! How to Use Humor and Other Professional
Techniques to Create Alarmingly Good Business Presentations"
"Toms program and materials will cut five years off a speakers
learning curve."
-- Cavett Robert, Founder National Speakers Assn.
Now available for immediate download in pdf format
http://www.antion.com/speakershop.htm click on "E Books"
For a FREE Chapter visit
http://www.antion.com/products/produc~3.htm
**********************************************
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4. $$$$$$$ SPEAKER MARKETING TIP $$$$$$$$
=====================================================
BUILD YOUR EMAIL LIST WITH A LIST PARTNER by Tom Antion
If you've been reading "Great Speaking" for long, it's no
surprise to you the value I place on having a "Great" email list.
It allows you to keep your name in front of your target audience
with virtually no cost involved and can be a "Great" money
generator that helps you sell your products and services.
I've just discovered a totally free service that lets you get
others to help you build your list. When I say totally free I
mean the use of the software is free AND EXTREMELY EASY. You
decide how much you are willing to pay other folks to send you
subscribers.
Outside services charge me anywhere from 15 to 25 cents per
subscriber which is certainly a reasonable price to pay for a
qualified lead. I decided to pay $200.00 per thousand (20 cents
per subscriber) to people who send me subscribers through my list
partner program. Let me explain.
I signed up at http://www.listpartners.com They provide me with
the complete associate system to allow others to send me
subscribers. I don't have to install any software at all. It all
runs on their servers. They track who sent me the subscriber and
how many they sent. At the end of the month I send a check to
each affiliate who sent subscribers.
HOW DOES IT WORK?
If someone wants to get paid to send me subscribers, all they
have to do is sign up for the program (see link below). Then they
either put the link I give them on their website in a prominent
place or send it to people in their own ezine or they can put it
in their handouts even if they don't have a website. When someone
clicks on the link and signs up the subscription is credited to
them and they get a check each month (If the commission is less
than $30.00 it is carried over to the next month.)
If you want people sending you subscribers visit:
http://www.listpartners.com
If you want me to pay you to send me subscribers visit:
http://www.listpartners.com/cgi-local/cashpartner?406
=================
NOTE: The site below is where I began learning about E Marketing
http://www.marketingtips.com/t.cgi/12273/
Good and easy to use shopping cart system
http://www.cashcartplus.com/app/default.asp?pr=29&id=12947
The email list management company I use
http://www.postmastergeneral.com/?affiliate=antion
Get your own associate program and have other websites
selling tons of your products and services.
http://www.marketingtips.com/assoctrac/t.x/12273
Tom's Top Ten Marketing Resources page
http://www.antion.com/marketingtools.htm
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****************************
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5. SPEAKER HUMOR
=====================================================
=>"You know how to tell if the teacher is hung over?? Movie Day."
-- Jay Mohr
=>"Why does Sea World have a seafood restaurant? I'm halfway
through my fishburger and I realize, Oh my God... I could be
eating a slow learner."
-- Lynda Montgomery
=>"If you ever see me getting beaten by the police, put down the
video camera and come help me."
-- Bobcat Goldthwait
=>"Our bombs are smarter than the average high school student. At
least they can find Kuwait."
-- A. Whitney Brown
=>"I'm a psychic amnesiac. I know in advance what I'll forget."
-- Michael McShane
=>"Relationships are hard. It's like a full-time job, and we
should treat it like one. If your boyfriend or girlfriend wants
to leave you, they should give you two weeks' notice. There
should be severance pay, and before they leave you, they should
have to find you a temp."
-- Bob Ettinger
=>"I don't know what's wrong with my television set. I was
getting C-Span and the Home Shopping Network on the same station.
I actually bought a congressman."
-- Bruce Baum
=>"The statistics on sanity are that one out of every four
Americans is suffering from some form of mental illness. Think of
your three best friends. If they are okay, then it's you."
-- Rita Mae Brown
=>"My grandfather's a little forgetful, but he likes to give me
advice. One day, he took me aside and left me there."
-- Ron Richards
=>"Some women hold up dresses that are so ugly and they always
say the same thing: 'This looks much better on.' On what? On
fire?"
-- Rita Rudner
=>"USA Today has come out with a new survey: Apparently three out
of four people make up 75 percent of the population."
-- David Letterman
=>"I was in a supermarket and I saw Paul Newman's face on salad
dressing and spaghetti sauce... I thought he was missing."
-- Bob Saget
=>"If your parents never had children, chances are you won't
either."
-- Dick Cavett
=>"Why is it that when we talk to God we're said to be praying,
but when God talks to us we're schizophrenic?"
-- Lily Tomlin
=>Law of Probability Dispersal: Whatever it is that hits the fan
will not be evenly distributed.
Much more FREE speaker humor at
http://www.antion.com/humor/speakerhumor/speakerhumor.htm
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6. USEFUL WEBSITES
=====================================================
http://www.qspace.com Credit reports
ORGANIZATION TOOLS:
http://www.scheduleonline.com
http://www.supercalendar.com
http://www.localendar.com
http://www.franklinplanner.com
http://www.when.com
CHEAP TRAVEL
http://www.hotwire.com
http://www.lowestfare.com
http://www.cheaptickets.com
****** EARN BIG REFERRAL COMMISSIONS ******
You can earn a 10 - 25 percent commission for referring
Tom for speaking engagements and bulk product sales.
Commissions normally start between $850.00 and $1700
depending on your level of involvement. For complete
details visit http://www.antion.com/referrals.htm
***********************************************
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FREE ARTICLES FOR YOUR PUBLICATIONS
=====================================================
I have many articles available for reprint in your
publication, company newsletter, etc. You may use
articles written by me that you see in great speaking.
Back issues can be viewed at
http://www.antion.com/ezinebackissues.htm OR
mailto:freearticles@antion.com for an automated list
of additional articles. All you have to do is print the
article in its entirety along with the by line at top and
the credits, and complete contact information at the end
of each article.
I would appreciate a tear sheet or electronic copy too. Thanks
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