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Lambic Digest #0640

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Lambic Digest
 · 7 months ago

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Date: Sun, 2 Jul 1995 00:30:10 -0600
From: lambic-request at lance.colostate.edu (subscription requests only - do not post here)
To: lambic at lance.colostate.edu
Reply-To: lambic at lance.colostate.edu (postings only - do not send subscription requests here)
Subject: Lambic Digest #640 (July 02, 1995)






Lambic Digest #640 Sun 02 July 1995




Forum on Lambic Beers (and other Belgian beer styles)
Mike Sharp, Digest Coordinator




Contents:
What Jim Koch said (Jim Liddil)
Money and choices ("Andrew R. Ruggles")




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----------------------------------------------------------------------


Date: Sat, 1 Jul 1995 10:58:32 -0700 (MST)
From: Jim Liddil <JLIDDIL at AZCC.Arizona.EDU>
Subject: What Jim Koch said


%
% >No, I understand it is all about making money. To quote Jim
% >Koch "F^ck the customer"
%
% Am I misreading your tone, or are you saying that making money is a bad
% thing? If they are selling it, they are trying to make money on it.


I am just quoting what he said at the AHA conference in Baltimore.




Jim


------------------------------


Date: Sat, 1 Jul 95 09:42:28 -0500
From: "Andrew R. Ruggles" <rugg0002 at gold.tc.umn.edu>
Subject: Money and choices




> In LD 638, Jim stated:
>
> >No, I understand it is all about making money. To quote Jim
> >Koch "F^ck the customer"


Tim replies:
>
> Am I misreading your tone, or are you saying that making money is a bad
> thing? If they are selling it, they are trying to make money on it.
> Doesn't matter if "they" are your above-referenced person, or if "they" are
> Trappist Monks, or if "they" are ancient and wizened lambic producers. No
> flame intended here at all, but I do think that all commercial
> brewers/blenders/whatever share a common goal - profit. Achieving one
> means, among other things, that they can continue to make whatever it is
> they are making. It also means that they have found a market that
> appreciates their efforts enough to pay for them.


This is what happens when we [snip] out of context. I think the intent of Jim's
post was as we all think: If producers would make good beer, we are going to buy
it. If they produce something that says one thing and is actually another
(Shambic), and we perchance buy it, we feel ripped off. We want brewers to do
what they do and do it well. We know value. How many of us spent the $12 or more
for the '86 Mariage Parfait? I did, and it was worth it.


> Luckily, there are lots of markets (aka tastes) and lots of producers
> targeting them :-) That gives us all a choice.


Unfortunately, some of the producers are replacing fine products with mediocre
ones. If they offered them all, that would be one thing. But they don't. If the
rumored unfiltered, unsweetened Lindemans makes it here, you can be sure I will
try it -- but until then...


Cheers,


Andrew






------------------------------




End of Lambic Digest
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