#viral

... . More on Viral Marketing I discussed Viral Marketing in this newsletter some time ago: http://www.topfloor.com/pr/newsltr/028.htm#viral Just today I ran into an interesting article on the subject, published at the Draper Fisher Jurvetson Web site. Draper Fisher Jurvetson is a Venture Capital company in the San Francisco Bay Area. According to The Industry Standard, it was this company that is responsible for the term "viral marketing." The article is written by two of the partners -- Steve Jurvetson and Tim Draper -- and describes their belief in the power of this concept. DFJ funded HotMail in 1996. HotMail, as many of you I&# ...

... ry "viral" way (see the discussion of viral marketing in a recent issue of this newsletter: http://www.poorrichard.com/newsltr/028.htm#viral ). Search for the term MP3 at AltaVista, for instance, and you'll find well over 3 million pages (last summer, such a search would have found "just" half a million pages). If you'd like to learn more about MP3, take a look at "MP3 and the Digital Music Revolution." See http://TopFloor.com/mp3/ for more information. *******************FREE PC GIVEAWAY!!!**************sponsor**** Two former Dell Executives want to give you an opportunity to earn extra cash and A FREE PC! B ...