Poor Richard 30
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Poor Richard
· 1 year ago
... tes the transaction and buys something -- two out of three abandon the transaction. See ... http://www.poorrichard.com/newsltr/029.htm#fail Part of my conclusion was a little off the mark. I said that "there's a huge group of people who want to buy online, who are a little wary of doing so." But I received a lot of mail from readers who abandon items in shopping carts. None said that they feared buying online. The single most important issue, if these responses can be used as a "survey," is that merchants are hiding information from buyers. Many buyers, it seems, are going through the buying process so that they can see how muc ...